Marketing - IPNY

Dana Farber Cancer Institute-screening makes hugs

Leveraging Neuroscience Best Practices to Foster Inclusivity in Health Care Marketing

As published in Strategic Health Care Marketing, by Andy Semons and Donna T. Walthall

Campaigns that Prove Omnichannel Marketing Initiatives Produce Results

As published in MM&M

Dana-Farber TV ad

It’s Not Your Usual Hospital Advertising Target Audience. So What is Dana-Farber Cancer Institute’s Ad Campaign Up To?

As published in strategichcmarketing.com, by Peter Hochstein

Man holding gay pride flag

We're Just People After All: Andy Semons, IPNY

AdForum.com recently interviewed Andy Semons, Founding and Strategic Planning Partner at IPNY, a brand-led digital and direct advertising agency

ROI Chart_Spend_Donations

4 Ways to Persuade Trustees to Invest in Marketing

As published at Philanthropy.com, by Andy Semons and Will Hajjar

Now For Nonprofits: A Dynamic Program That Gets You Ready For End-Of-Year Giving

Now For Nonprofits: A Dynamic Program That Gets You Ready For End-Of-Year Giving

Forbes Article_How Financial-Services Brands Can Put Genius Back Into Their Advertising

How Financial-Services Brands Can Put Genius Back Into Their Advertising

As published in Forbes.com

Did Your Holiday Ads Move Your Brand?

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